Why the Holidays Are a Great Time to Invest in Real Estate
The holiday season can be a great time to pick up investment properties. Here are a couple reasons why you should push to make as many offers as possible during this time of year.
One of the biggest reasons is the amount of buyers in the market at this time. The holiday season is a busy time of the year and a lot of investors and retail buyers are not looking at properties. This means there is a lot less competition in the market during the holiday season.
Less competition in the market leads to properties staying on the market a little bit longer. This situation leads me to my next reason why the holidays are a great time to invest. It is the motivation factor of people trying to sell a property. When properties linger on the market longer than usual, sellers become a little more desperate and are more motivated to sell. This creates a great opportunity for us, because without a lot of buyers in the market, our offer may be the one they are waiting for.
To take advantage of this time of year, get your agents to really sift through the MLS for rundown properties that have been on the market for an extended amount of time, usually 30 days or longer. Also do your own marketing to get stressed-out sellers to come to you as well. The best time to make offers on properties is when there are less buyers and offers to compete with. You will be helping some stressed out sellers get rid of a property they are struggling with.